Legal
Privacy Policy
Plain-language notice of what we collect, why, and the choices you have. We do not sell your data. Nothing you send us through this Site is stored in a third-party database.
Last updated: September 15, 2026
1. Who we are
B2 Appraisals ("B2 Appraisals", "we", "us") is an independent vehicle appraisal business based in Alvin, Texas, serving Houston and Southeast Texas in person and other states remotely. This Privacy Policy explains what information we collect when you visit b2appraisals.com (the "Site") or contact us, how we use it, and the choices you have. It applies to the Site and to the phone calls, text messages and emails you exchange with us.
2. Information you give us
The Site has no account system. Everything we collect from you, you give us directly: through the quote form on the Site, or when you call, text or email us, or when you hire us for an appraisal. That can include:
- Contact details: your name, phone number, email address and mailing address.
- Vehicle details: year, make, model, VIN, mileage, condition, options and photos of the vehicle.
- Claim details: your insurer's valuation or offer, repair estimates, damage photos, police or accident reports and related correspondence, when you choose to share them.
2a. The quote form
The form on the Site asks for five things: which service you need, the year, make and model of your vehicle, your name, your phone number and your email address. There is also an optional box for anything else you want to tell us.
Where it goes. When you press send, the form is passed to our email delivery provider, Resend, which turns it into an email and delivers it to Eric's inbox. That is the whole journey. We do not run a database, a CRM or a marketing list behind this form, so your message is not stored anywhere except in that email. This matters because people often describe an active insurance claim in the box, and that information should sit with as few companies as possible.
Spam protection. The form includes a hidden field that automated bots fill in and people never see, and a limit on how many messages can be sent from one connection in a short period. To apply that limit, the server briefly holds your IP address in memory. It is not written to disk and is not kept.
You do not have to use it. Calling or emailing reaches the same person and is treated the same way.
3. Information collected automatically
Server logs. The Site is hosted by Vercel Inc. Like any web host, Vercel records basic technical data for security and reliability, such as IP address, browser type, the pages requested and the time of the request.
Analytics. We use Google Analytics 4 to understand how visitors use the Site (pages viewed, how you arrived, whether you tapped the call button). Google Analytics sets first-party cookies (for example _ga) and processes your IP address, which Google does not log or store. You can learn how Google uses data at policies.google.com/technologies/partner-sites and opt out with the Google Analytics opt-out browser add-on.
Advertising measurement. We advertise on Google Search. Google Ads conversion tracking tells us whether a visitor who arrived from one of our ads went on to call us or send the form, so that we know which ads are worth paying for. It can set a cookie (for example _gcl_au) and, on a visit that came from an ad, it may replace the phone number shown on the Site with a Google forwarding number that rings through to us. We use this to count results. We do not build advertising audiences from it, we do not run retargeting, and we do not upload your contact details to Google. You can control this at My Ad Center.
Fonts. The Site loads its typefaces from Google Fonts. When a page loads, your browser requests the font files from Google's servers, which means Google receives your IP address and browser information. Google states that it does not use this data to track you.
Cookies. The Site sets cookies for two purposes only: Google Analytics, and Google Ads conversion measurement as described above. There are no social media pixels and no retargeting. You can block or delete cookies at any time in your browser settings; the Site works without them.
Phone and text. Our business number is provided by Google Voice. When you call or text us, Google processes the call and message data under Google's privacy policy.
Email. Our business email address is hosted by Google (Gmail). When you email us, the message and any attachments you send are stored on Google's servers and processed under Google's privacy policy, in addition to ours.
4. How we use your information
- To respond to your call, text or email and give you a quote.
- To prepare your appraisal report and, if you ask us to, to explain or defend it to your insurer, attorney or another party.
- To keep records of the work we did for you, invoice you and handle any follow-up.
- To keep the Site secure and understand which pages are useful.
- To comply with the law and protect our legal rights.
We do not use your information for marketing emails or texts unless you ask us to keep you updated, and you can tell us to stop at any time. Vehicle photos on the Site are of vehicles we have appraised, shown with license plates and other identifying details removed.
5. When we share information
We do not sell your personal information and we do not share it for targeted advertising. We share information only:
- At your direction. For example, when you ask us to send your report to your insurer, adjuster, attorney, lender or court.
- With service providers that help us run the business, such as our web host (Vercel), analytics, advertising measurement and fonts (Google), form delivery (Resend), phone and text (Google Voice), email (Google / Gmail), document storage providers, and the vehicle data and market data providers we use to research comparable vehicles. They may use your information only to provide their service to us.
- When required by law, such as a subpoena or court order, or to protect the rights, property or safety of B2 Appraisals, our clients or others.
6. How long we keep information
We keep appraisal files, reports and related correspondence for as long as reasonably needed to support the report, which may be several years, because reports are sometimes questioned long after they are issued. Analytics data is retained by Google Analytics for the period set in our account and then deleted or aggregated.
7. Security
We use reasonable administrative and technical measures to protect your information, including HTTPS on the Site and access controls on our accounts. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a security breach affects your sensitive personal information, we will notify you as required by Texas law and any other applicable law.
8. Your choices and rights
You can ask us at any time to see, correct or delete the personal information we hold about you, or to stop contacting you. Email ericb2appraisals@gmail.com or call +1 (713) 489-3376. We will respond within 45 days. If you live in a state with a consumer privacy law (such as California, Texas, Virginia, Colorado or Connecticut), you may have additional rights, including the right to know, correct, delete, obtain a copy of your data and opt out of sale or targeted advertising. We do not sell personal data or use it for targeted advertising, and we honor these requests for all visitors regardless of where they live. We will not discriminate against you for exercising your rights.
Because we do not sell data or use it for targeted advertising, browser "Do Not Track" and Global Privacy Control signals do not change how the Site works, but you can block analytics cookies as described above.
9. Children
The Site and our services are for adults. We do not knowingly collect personal information from anyone under 18. If you believe a minor has given us information, contact us and we will delete it.
10. Third-party links
The Site may link to other websites, such as Google. We are not responsible for their content or privacy practices.
11. Changes to this policy
We may update this policy from time to time. The "Last updated" date at the top shows when it last changed. Material changes will be posted on this page.
12. Contact
B2 Appraisals, Alvin, Texas
Email: ericb2appraisals@gmail.com
Phone: +1 (713) 489-3376